Why You Should Vote for Gideon Optics in The Gundie Awards

Help introduce more people to new optics that are built for practical civilian use when you vote for Gideon Optics to win Emerging Brand of the Year at the 2025 Gundie Awards. Founded to elevate industry voices, provide accurate education about firearms, and advocate for our Second Amendment rights, the Gundies provide a platform for firearms manufacturers, brands, influencers, and professionals to reach a wider audience. Best of all, it’s up to you to pick the winners.

A Celebration of the 2A Community

The Gundie Awards began as a nod to the Dundies from the popular sitcom The Office. What began as an idea for a quirky award for the firearms community soon became a respected accolade for brands who used their First Amendment rights to advance their Second Amendment freedoms. More than just recognition for bringing new optics for everyday gun owners to the market, our nomination recognizes the work we do to educate the public, improve the shooting lifestyle of our customers, and prevent the erosion of our uniquely American right to “Keep and Bear Arms.”

Why We Love the Gundie Awards

It would be easy to put together an awards show based on the big industry names and give recognition based on the best new optics, hottest tactical platform, or best long gun for hunting. These all involve a focus solely on the products. Don’t get us wrong, we love good firearms and accessories, but the Gundies go far beyond just touting new products by adhering to three core values.

• Elevate Voices – In a world where communication is reliant on algorithms and search results, this award gives everyone nominated the opportunity to reach more people. 
• Create Connections – By bringing together industry professionals from across the country, ideas are shared, partnerships are made, and a stronger Second Amendment Community is created.  
• Inspire Action – When we work together, we can enact change, whether it’s for a charity or more sensible gun regulations.

Emerging Brand of the Year

We’ve been nominated for Emerging Brand of the Year, a new category for the 2025 Gundie Awards. You can only be nominated in a single category, and we couldn’t be happier to be invited to the show for the way we’ve supported our new take on optics with sound advice for better shooting and an eye toward protecting your gun rights in an environment that’s increasingly hostile to those who use firearms for hunting, sport shooting, and self-defense. The Gundie Awards describes this category as:

“New brands bring fresh ideas and energy. Emerging Brand of the Year honors companies that have made a big impact in a short time. These brands offer excellent products, great customer service, and engage deeply with the community.” 

Let’s take a look at how we match up.

• Fresh Ideas and Energy – We wanted to bring purpose-designed civilian optics to the market for a reasonable price. In a space filled with repurposed and overpriced models built to Government contract specs, it was exactly what everyday gun owners who need to make every penny count needed.
• Big Impact in a Short Time – The public responded to our “crazy” idea by putting their trust in affordable firearms optics that had the features they needed at a price they could afford. In the short time we’ve been in business, we’ve seen demand skyrocket, our product lines swell with new optics, and an outpouring of love from the 2A community that has left us (nearly) speechless. 
• Excellent Products – We engineer our products to survive real-world conditions faced by the real people who rely on their guns to put food on the table, protect their homes, and keep their families safe. We’d put our optics head-to-head against any similarly priced red dot sight on the market.
• Great Customer Service – We stand behind our products with a responsive customer service team and an unsurpassed lifetime warranty. If your optic or scope fails for any reason short of intentional abuse and damage, we’ll replace it.
• Engage with the Community – We’re proud to be a resource for all gun owners, even if you aren’t one of our customers. Check out our blog to improve your shooting skills, visit our YouTube channel for walk-throughs (or to see our optics put through demolition testing), or join us on social media, where we’ve carved out a welcoming space in a Facebook group for lovers of new red dot optics and scopes.

Vote For Us to Win a Gundie!

Voting is easy. The Gundie Awards keeps your choice fair and will never sell your information to anyone. Sign up, make your voice heard, and remember you can vote every day until December 15, 2024.

1. Go to the Gideon Optics nomination page for Emerging Brand of the Year.
2. Sign up or sign in, and then click the vote button.
3. Click submit to confirm your vote.
4. Earn extra votes by entering your phone number, sharing the Gundie Awards page with a friend, or visiting the category sponsor.
5. Come back every day to make sure your favorites for each category have your support.

Every vote also enters you to win a prize donated by the sponsors of the categories you voted in, and every vote cast in any category gives you a chance to win the grand prize of a trip to the 2025 Gundie Awards to connect with the nominees and industry professionals in person.

What it Would Mean for Gideon Optics to Win a Gundie

Winning a Gundie would be further recognition that our philosophy of delivering practical new optics, sound firearms advice, and freedom-focused activity resonates with the people who make it all worthwhile: gun owners just like you. It’s a chance to grow our business, connect with more people in the 2A community, and bring even more cool new products to the table in 2025. Help us win Emerging Brand of the Year. Vote for Gideon Optics in the 2025 Gundie Awards today.